Oh! This is a definitely a head-turner. Built like a Wrangler but with a truck bed and serious off-road cred. But before you buy here's something good (and maybe underrated) that a lot of people don't realize: IT'S A LIFESTYLE TRUCK WITH CRAZY RESALE VALUE Thanks to its Jeep cult following unique look and 4x4 utility it's one of the best resale performers in its class. Especially the Rubicon trim--which is basically the "top dog" for off-roading. BONUS GOOD-TO-KNOW PERKS -Removable doors and roof like a Wrangler: it's the only truck that does this. -Rock-Trac 4x4 system + locking diffs: serious trail capability right out of the box. -Solid front axle: rare in modern vehicles but amazing for articulation off-road. -Better ride comfort than the Wrangler thanks to the longer wheelbase. -Can tow up to 7000 lbs if properly equipped---most people don't expect that from a Jeep. So yeah the Gladiator Rubicon isn't just for flexing. It's an investment in fun and value.